The folks at The Wakilisha Collection (TWC), an e-commerce site specializing in high-end African print suits and suit separates, reached out for help and consultation on a redesign of their website. TWC had grown frustrated after a few unsuccessful attempts with previous web developers, failing to have any consistent brand style and running into a number of functionality issues. The request here was to basically perform a total overhaul of the site from the ground up.
Given the challenges faced by The Wakilisha Collection, our primary objectives for the website redesign were:
By achieving these objectives, we aimed to create a website that not only looks modern and appealing but also offers a seamless, secure, and user-friendly experience, ultimately driving higher engagement and sales for The Wakilisha Collection.
Divide this into clear stages to show your systematic approach:
To address the challenges faced by The Wakilisha Collection and achieve the set objectives, we introduced the following solutions and features, in large part, with help from client input: